PRIMAL
PRIMAL
PRIMAL
PRIMAL
PRIMAL
PRIMAL
PRIMAL
PRIMAL
LIMITED PRINT
NUMBERED EDITION OF 50

PRIMAL

$88.00 USD

Size: S
Size Guide

Made to order · No size exchanges

Limited 50 prints

ART
PRIMAL
by Johnny Smoke

In 1972, Iggy Pop found a handmade jacket in a London market.
The moment he saw it, he said:
“It’s me. It’s who I am.”
That feeling inspired PRIMAL.

THE CANVAS
The GRAIL
Five years in pursuit of the perfect vintage tee.

Cut from 100% cotton.

Built with reinforced side seam construction.

Finished with reinforced taped collar construction and premium stitching for durability and structure.

Archival rock cut.

Raw hem finish.

Small batch, made in Los Angeles.

Release Terms
Limited prints are made to order. Size exchanges are unavailable, so please reach out before ordering if you need help choosing the right fit.

Limited prints are made to order and size exchanges are unavailable.
Please reach out if you need help choosing your size.

The Grail is cut from the language of vintage tees, not oversized modern blanks.

It has a vintage-inspired length designed to sit cleaner on the body, not hang past the pockets or over the hips. The body is not narrow, but the overall silhouette is shorter than a standard modern tee.

Made from insanely soft 5.2 oz ring-spun cotton, it has an already broken-in feel with natural drape from the first wear.

For a longer fit, we recommend sizing up.

* Model is 5'9" wearing size Medium

+/- S M L XL
Body Width 1" 20" 21" 23" 24"
Full Body Length 1" 25" 26" 27" 28"
Sleeve Length 1/2" 5.5" 6" 6.25" 6.75"
  1. Turn the shirt inside-out.
  2. Use a delicate wash cycle with cold water and a mild detergent.
  3. Tumble dry on low.
  4. Do not dry clean.
  5. DO NOT BLEACH.